{"id":17247,"date":"2025-08-12T11:43:56","date_gmt":"2025-08-12T11:43:56","guid":{"rendered":"https:\/\/staging.chubbfs.com\/uk-en\/?p=17247"},"modified":"2025-08-12T11:43:56","modified_gmt":"2025-08-12T11:43:56","slug":"protecting-retail-profits-how-smarter-security-helps-retailers-fight-shrinkage-and-safeguard-margins","status":"publish","type":"post","link":"https:\/\/staging.chubbfs.com\/uk-en\/protecting-retail-profits-how-smarter-security-helps-retailers-fight-shrinkage-and-safeguard-margins\/","title":{"rendered":"Protecting Retail Profits: How Smarter Security Helps Retailers Fight Shrinkage and Safeguard Margins"},"content":{"rendered":"

In a competitive and cost-sensitive sector like retail, every pound matters. With tight margins and increasing operating costs, retail shrinkage \u2014 the loss of inventory due to theft, fraud or error \u2014 can have a devastating impact on profitability. And it\u2019s not just about what happens on the shop floor. From internal theft and vendor fraud to stock mismanagement and checkout discrepancies, the threats to profit are complex and evolving.<\/span><\/p>\n

In this blog, Chris Mursell, retail security expert at Chubb Fire & Security, explores how a smarter, more proactive approach to security can help retailers protect their profits, reduce shrinkage and create a safer environment for staff and customers.<\/span><\/p>\n

Understanding Shrinkage in Modern Retail<\/span><\/b>\u00a0<\/span><\/p>\n

When most people think of retail shrinkage, they picture shoplifters slipping items into bags or bypassing self-checkouts. But in truth, external theft is only part of the story \u2014 and sometimes not even the biggest part.<\/span><\/p>\n

According to industry data, nearly half of all retail shrinkage is linked to internal threats, including employee theft, administrative errors and vendor fraud. A poorly entered invoice, stockroom miscount, or collusion with a supplier can be just as damaging to your bottom line as a stolen item on the shop floor.<\/span>\u00a0<\/span><\/p>\n

What\u2019s more, as retail operations become more complex with multi-channel fulfilment, self-checkout areas and increased reliance on temporary or seasonal staff; the opportunities for both intentional and accidental loss increase. With retail profit margins under pressure and operational complexity on the rise, it\u2019s never been more important for retailers to take a comprehensive approach to loss prevention \u2014 one that looks beyond the tills and into every corner of the operation.<\/span>\u00a0<\/span><\/p>\n

AI: The Game-Changer in Retail Security<\/span><\/b>\u00a0<\/span><\/p>\n

Innovations in artificial intelligence are transforming retail operations \u2014 not just in customer experience and stock control, but in crime prevention too. Chubb\u2019s AI-enabled CCTV systems use behavioural analytics to identify suspicious activity in real time, giving security staff an early warning of potential theft before it happens.<\/span><\/p>\n

This kind of proactive monitoring is particularly effective in high-risk areas like self-checkout areas, which have seen a dramatic surge in misuse. A <\/span>2024 feature in <\/span>The Grocer<\/span><\/i><\/a>1<\/span> reported that major retailers are turning to computer vision AI to spot the subtle behaviours that often precede shoplifting \u2014 from item concealment and scan avoidance to repeated bagging without scanning, or even unusual patterns of customer hesitation or loitering.<\/span><\/p>\n

What sets this technology apart is its ability to learn over time, improving detection accuracy while reducing false alarms \u2014 something that has traditionally been a challenge with basic motion-triggered or line-crossing analytics.<\/span><\/p>\n

Leading UK retailers are <\/span>embracing AI as a strategic response to what\u2019s been described as a \u201cself-checkout shoplifting epidemic\u201d<\/span><\/a>, with some reporting tens of millions in annual losses directly linked to self-service misuse.<\/span>2<\/span> AI surveillance provides not only real-time alerts but also valuable evidence for investigating repeat offenders \u2014 making it a powerful deterrent and a practical tool for loss prevention teams.<\/span><\/p>\n

The Power of Tailored Security<\/span><\/b><\/p>\n

Every retailer faces a unique set of risks, shaped by layout, location, staffing and customer behaviour \u2014 which is why security should never be one-size-fits-all. What works for a small independent shop may be very different to the needs of a high-street fashion chain, a rural homeware retailer or a 24-hour convenience store in an urban setting.\u00a0<\/span>\u00a0<\/span><\/p>\n

That\u2019s why Chubb\u2019s approach is never off-the-shelf. Our retail security experts take the time to understand your specific pain points \u2014 whether that\u2019s persistent theft of high-value items, vulnerabilities in your stockroom processes or issues with late-night operations.<\/span><\/p>\n

From strategically placed CCTV and intelligent surveillance to tightly controlled access to stockroom areas, Chubb designs and installs fully integrated systems that combine physical protection with smart functionality. Our solutions work together seamlessly to reduce loss, deter internal and external threats, and provide clear visibility into store activity \u2014 all with one ultimate goal: protecting your bottom line.<\/span>\u00a0<\/span><\/p>\n

Using Data to Go Beyond Loss Prevention<\/span><\/b>\u00a0<\/span><\/p>\n

Today\u2019s retail security systems don\u2019t just stop crime \u2014 they unlock valuable business insights. With the right surveillance and analytics in place, stores can go beyond protection and start optimising performance.<\/span>\u00a0<\/span><\/p>\n

By analysing data on customer movement, dwell time, queue lengths and footfall patterns, retailers can improve the layout of key areas, refine staffing schedules and reposition high-margin items for maximum visibility. The same AI-powered cameras that monitor for suspicious behaviour can also reveal what\u2019s working \u2014 and what\u2019s not \u2014 in your customer journey.<\/span><\/p>\n

Through our strategic industry partnerships, Chubb offers access to advanced analytics dashboards that transform raw video footage into real-time, actionable intelligence. Retailers can quickly identify trends, respond to shopper needs and even test the effectiveness of in-store promotions.<\/span><\/p>\n

By harnessing the full potential of modern security technology, retailers can not only protect profits \u2014 they can grow them.<\/span><\/p>\n

The Wider Threat Landscape<\/span><\/b>\u00a0<\/span><\/p>\n

While physical shrinkage remains a key challenge, retailers are also under threat in the digital space. Just last month, <\/span>Marks & Spencer<\/span><\/a> confirmed a cyber-attack that exposed customers\u2019 personal data, including names, emails and partial card details.<\/span>3<\/span> While M&S has stated that its systems weren\u2019t breached directly, the incident is a stark reminder of how interconnected today\u2019s risks have become.<\/span>\u00a0<\/span><\/p>\n

Although Chubb doesn\u2019t provide cyber security services, physical access control \u2014 including the protection of server rooms, offices and delivery areas \u2014 plays a crucial role in supporting cyber resilience. Ensuring that only authorised staff have access to sensitive areas is a simple but effective layer in a retailer\u2019s overall security strategy.\u00a0<\/span>\u00a0<\/span><\/p>\n

Profit Protection Starts with Proactive Security<\/span><\/b>\u00a0<\/span><\/p>\n

Protecting retail profits is about more than deterring shoplifters \u2014 it\u2019s about building a security strategy that fits your business, detects threats early and delivers measurable results.<\/span>\u00a0<\/span><\/p>\n

With intelligent surveillance, real-time alerts and tailored solutions designed around your store\u2019s needs, Chubb is helping retailers across the UK cut retail shrinkage, improve inventory accuracy and ultimately boost their bottom line.<\/span><\/p>\n

\u00a9 2025 Chubb Fire and Security. All rights reserved.\u202f<\/span><\/i>\u00a0<\/span><\/p>\n

The information provided in this blog is for general informational purposes only and does not constitute professional advice. Chubb Fire and Security is not responsible for any actions taken based on the information provided. This blog is not an advertisement or advice document.\u202f You are responsible for complying with any legal or regulatory requirements that apply to you.\u202f<\/span><\/i>\u00a0<\/span><\/p>\n

Chubb Fire and Security reserves the right to modify the content and offers mentioned in this blog without prior notice.\u202f<\/span><\/i>\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

In a competitive and cost-sensitive sector like retail, every pound matters.<\/p>\n","protected":false},"author":53,"featured_media":17248,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_searchwp_excluded":"","inline_featured_image":false,"footnotes":""},"categories":[13],"tags":[20,19],"class_list":["post-17247","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","tag-people","tag-safety"],"acf":[],"yoast_head":"\nHow Smarter Security Helps Retailers Fight Shrinkage and Safeguard Margins<\/title>\n<meta name=\"description\" content=\"In a competitive and cost-sensitive sector like retail, every pound matters.\" \/>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How Smarter Security Helps Retailers Fight Shrinkage and Safeguard Margins\" \/>\n<meta property=\"og:description\" content=\"In a competitive and cost-sensitive sector like retail, every pound matters.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/staging.chubbfs.com\/uk-en\/protecting-retail-profits-how-smarter-security-helps-retailers-fight-shrinkage-and-safeguard-margins\/\" \/>\n<meta property=\"og:site_name\" content=\"Chubb Fire & Security : UK - 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